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Sunley Financial is proud of its friendly and efficient service, without the use of jargon, and offers a choice of payment by fees (based on an hourly rate) for all services.
The first financial advice most individuals receive is from their parents and includes some sort of recommendation to save and not just live for the moment .
The first professional advice many receive is when they come to buy their first home and speak to either their Bank, Building Society or a Mortgage Adviser to talk about the ways they can do this.
However, it is sadly the case that it is not until much later that many seek, or receive, advice on their general financial planning, encompassing areas such as protection, savings, retirement planning and tax efficiency.
The problem in many cases is that until advice has been received it is very difficult to judge the value of it and hence this is not actively sought. However, once advice has been taken and judged to be beneficial the majority of individuals will want this to become a regular occurrence.
The standard payment method within the financial services industry for many years has been commission on product sales. Unfortunately this has had the effect of tarnishing the industry reputation in some cases. This is because it may be felt that products are being recommended to generate revenue for the adviser when they may not be the most suitable course of action for the client.
Sunley Financial offers a choice of payment by commission or fees, but predominantly works on a fee basis for initial advice based on time spent at an hourly rate. This gives demonstrable independence as the fees cover all the work carried out on your behalf and there is no incentive to recommend a product purchase.
One problem some may see with fee based advice is that this will involve lump-sum payments, whereas commission payments are usually funded through higher product charges or premiums spread over a longer period.
Fee based advice for many will be lower cost in the longer term, with the drawback being that lump-sum payments may not fall at an opportune time in relation to your circumstances.
This is why Sunley Financial offer our Monthly Time Purchase service in order that advice time can be bought by regular subscription and hence annual lump-sums are not needed.
For more information regarding our services, please visit our website.
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